Insights

Every project is a deep dive further into the industry. We take pleasure in sharing the findings collected from unique data and insight, unlocking opportunity to better understand global processes, making the right choices for promotion strategy, and driving key business decisions. All of BDCenter Digital's studies are gathered in the Insights section and available to everyone free of charge.

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    Feb-Mar 2020

    Neobanks: a study on key traffic channels

    The rise of neobanks is one of the key recent trends in fintech. According to Accenture, the number of people using UK neobanking apps grew by a factor of 2.5 in 2019 and almost reached 20 million, as opposed to 7.7 million in 2018. How did neobanks bring about this expansion of the customer base? In our latest study we've looked at neobanks' six main web traffic channels to understand which marketing tools they use most.

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    Jan-Feb 2020

    Analyzing Crypto Headlines

    According to research conducted Kalev Leetary and the GDELT project, most news articles have a negative tonality. Is it the same with blockchain news? To find out, we analyzed 223,000 headlines that appeared in the leading blockchain media between 2013 and 2019.

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    Dec 2019

    One year after the hype: what's really going on with the ICO market in 2019

    According to the Satis Group report, more than 80 percent of all ICOs held in 2017 turned out to be scams. We analyzed ICO projects that received investments from the 1st of January to the 30th of August 2018 to find out if the situation changed in 2019. Are they still active? Have ICO scams become a rare phenomenon or the other way around?

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    Nov 2019

    Crypto exchanges in media headlines: most popular platforms and resources

    We have analyzed the headlines of 2,500 media outlets to see which exchanges are forming the cryptographic industry news agenda and in which countries the specialized media market is the most well-developed.